Based in Beaverton, Oregon, NIKE, Inc. includes the Nike, Converse, and Jordan brands. Nike is the leading sports brand in the world because we keep athletes at the center of everything we do. We empower people through innovative products, services and experiences, engineered for the future of sport.

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News

NIKE
about.nike.com > en > newsroom > releases > nike-nba-standard-issue-collection-reinvents-fan-wear

Nike’s NBA Standard Issue Collection Reinvents Fan Wear

3+ day, 9+ hour ago   (430+ words) What is it? The NBA Standard Issue Collection introduces a new look for the league, reimagining how team identity and basketball culture are expressed across players, teams and fans. Why was it created? The collection was created to revolutionize the…...

Google News
about.nike.com > en > newsroom > releases > jordan-brand-invites-players-to-control-the-game-with-jayson-tatum-new-signature-shoe-the-tatum-5

Jordan Brand Invites Players to Control the Game With the Tatum 5, Jayson Tatum’s New Signature Shoe — NIKE, Inc.

3+ day, 18+ hour ago   (448+ words) What is it?The Jordan Brand Tatum 5 is the latest evolution of Jayson Tatum’s signature line, representing the next step in a design philosophy rooted in efficiency, control and effortless performance. Who’s it for?Created for players who dictate the…...

NIKE
about.nike.com > en > newsroom > releases > nike-basketball-debuts-the-kobe-10-protro-an-iconic-silhouette-reimagined-for-todays-game

Nike Basketball Debuts the Kobe 10 Protro: An Iconic Silhouette Reimagined for Today’s Game

1+ mon, 1+ week ago   (477+ words) What is the Nike Kobe 10 Protro?The Kobe 10 Protro reimagines Kobe Bryant’s iconic 2015 signature basketball shoe with performance innovations designed for today’s game. What’s new in the Kobe 10 Protro?The silhouette features meaningful performance updates to the upper, cushioning and…...

Google News
about.nike.com > en > newsroom > releases > nike-debuts-jordan-chiles-and-skye-blakely-leotard-collections

Nike Debuts Jordan Chiles and Skye Blakely Leotard Collections — NIKE, Inc.

1+ mon, 4+ week ago   (428+ words) What’s happening?Nike is introducing new gymnastics leotards, created for the first time in collaboration with elite athletes Jordan Chiles and Skye Blakely. How were the athletes involved?Input from Jordan and Skye shaped every aspect of their collections, from…...

NIKE
about.nike.com > en > newsroom > releases > become-a-defenders-worst-nightmare-with-the-nike-ja-4-ja-morant-fourth-signature-shoe

Become a Defender’s Worst Nightmare With the Nike JA 4, Ja Morant’s Fourth Signature Shoe

2+ mon, 4+ day ago   (604+ words) What’s new about the JA 4?The Nike JA 4 builds off of the energy of the JA 3, further enabling the shifty, explosive style of play at the center of Ja Morant’s game. What is the JA 4 innovation?Ja’s fourth signature Nike…...

NIKE
about.nike.com > en > newsroom > releases > jordan-brand-unveils-the-triangle-bringing-elite-innovation-to-hoopers-at-all-levels

Jordan Brand Unveils the Triangle: Bringing Elite Innovation to Hoopers at All Levels

3+ mon, 3+ week ago   (591+ words) What is it?The Triangle is a new performance basketball shoe from Jordan Brand, designed to power every part of today’s game — bringing Nike’s best innovation and all-around performance to athletes at every level. What is the innovation?The Triangle…...

About Nike
about.nike.com > en > newsroom > releases > nike-and-melitta-baumeister-bring-an-avant-garde-fashion-lens-to-the-vomero-premium-and-pegasus-prem

Nike and Melitta Baumeister Bring an Avant-Garde Lens to the Vomero Premium and Pegasus Premium

5+ mon, 1+ week ago   (221+ words) Melitta has a reputation for turning the everyday into the extraordinary. Her work recontextualizes running through the lens of avant-garde fashion — bringing forward her unique ability to merge the worlds of high fashion and high performance. Known for her sculptural…...

Nike
about.nike.com > en > newsroom > releases > nike-basketball-introduces-kevin-durant-19th-signature-shoe-kd19

Nike Basketball and Kevin Durant Hit the Dagger With the Launch of the KD19 — NIKE, Inc.

5+ mon, 3+ week ago   (460+ words) Nike Basketball and Kevin Durant are back with his 19th signature shoe: a visually striking design that’s engineered for ultimate responsiveness, comfort and containment. Built with equal attention to head-turning style and on-court dominance, the Nike KD19 ushers in the latest chapter…...

Nike
about.nike.com > en > magazine > los-angeles-is-where-basketball-hoops-culture-energy-is-alive

Feeling Hoops Culture in L.A.

6+ mon, 1+ week ago   (331+ words) "One word to describe the L.A. hoops scene: Magnetic." Nike NIL athlete, JuJu Watkins, at an NBA All-Star 2026 event for her new shoe, the LeBron NXXT Gen by JuJu 'Silver Linings' L.A. Lakers forward Luka Dončić arrives at the Jordan Brand House…...

Nike
about.nike.com > en > newsroom > releases > giannis-antetokounmpo-nike-freak-8-official-images

Nike Introduces the Giannis Freak 8

6+ mon, 1+ week ago   (236+ words) Nike Nike Introduces the Giannis Freak 8 - Nike is introducing the Giannis Freak 8, inspired by the physical dominance and unending work ethic that powers Giannis Antetokounmpo’s game. - The Freak 8 features an updated upper construction built to contain a full-length ReactX midsole....