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Emirates reviews $126m global media account The incumbent on the account is IPG Mediabrands. Financial Times calls global media review What does International Women’s Day mean to you? William Hill Vegas picks creative agency Women’s Aid campaign illustrates domestic abuse through children's bedtime story Campaign boost
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News
Denny's harnesses the power of a viral internet sensation in new ad
14+ hour, 20+ min ago (24+ words) Campaign UK Contact Customer Support at Welcome to the new Campaign site...
Mastercard drops name from logo in digital 'reinvention"
19+ hour, 3+ min ago (19+ words) Mastercard drops name from logo in digital 'reinvention' campaignlive.co.uk Contact Customer Support at Welcome to the new Campaign site...
Advertising 'no longer the least-trusted industry', says AA research
17+ hour, 11+ min ago (57+ words) Campaign UK Media and government now the least-trusted industries. ✓ Unrestricted access to our most popular content including the School Reports, Power 100 and Best Places to Work ✓ Essential round-ups such as Movers and Shakers, Pitch Update and the Question of the…...
Is Marc Pritchard right to say that agencies should strip away anything that doesn't add to creative output?
22+ hour, 59+ min ago (58+ words) campaignlive.co.uk Procter & Gamble's chief brand officer told the ANA conference in Florida that its time to "disrupt this archaic 'Mad Men' model, eliminating the siloes between creatives, clients and consumers, and stripping away anything that doesn't add to…...
Top 10 ads of the week: John Lewis' Monty takes first place
1+ day, 4+ hour ago (26+ words) Campaign UK Counting down the 10 most-recalled ads, in association with TNS and Ebiquity....
Jeremy Male leaves JCDecaux for CBS Outdoor Americas
4+ day, 1+ min ago (39+ words) Campaign UK Jeremy Male has left his leadership role as chief executive of JCDecaux, UK and Northern Europe after 13 years to become chief executive of arch rival CBS Outdoor Americas....
How Adidas embraced World Cup fever for its biggest UK football activation
3+ day, 22+ hour ago (34+ words) Campaign UK The brand delivered the Adidas Creator Base, its most ambitious UK live experience to date, to engage London's football-obsessed youth....
Pinterest's first global CMO exits after eight years
3+ day, 18+ hour ago (20+ words) Campaign UK The social media platform has not yet announced a replacement....
Burberry joins Coca-Cola and Samsung with Piccadilly Circus placement
3+ day, 20+ hour ago (47+ words) Campaign UK Burberry has become the first brand to advertise on a giant new screen at the iconic Piccadilly Lights display in central London, as it continues its push into outdoor media and pull back from print advertising....
Marketing and the LGBT community: when will it be normal to have gay couples in campaigns?
4+ day, 7+ hour ago (788+ words) by Simon White | 17 February 2014 Brands are being pulled up on their attitude towards the LGBT community constantly, but recently it has come to a head. As a marketer, where do your responsibilities to society lie? As a marketer do you…...